Any agent can put your home on the MLS and popular real estate websites, and for many, that's the extent of their marketing plan. At Maker Real Estate, that's just the beginning.
Every Maker listing has its own website and custom URL. We use this URL on all marketing materials as well as a rider on your yard sign so buyers will always know where to find the home. It allows buyers to share your home's listing with friends, family and other decision-makers quickly and easily.
Photos are the most important asset when selling your home. That's why we invest in professional photography for our listings.
Every home listed by Maker Real Estate has a video walkthrough. This valuable tool allows buyers to get a sense of a home's "flow" and we promote the video through social media channels. These walkthrough videos are simple for a reason: We've tracked the engagement of every kind of real estate video (including slick-produced hosted videos with agents talking about every room) and found these simple walk-throughs have the highest engagement, with most potential buyers watching at least 75 percent of the entire video.
An online listing—whether it's in the MLS system or via each home's custom website—is taking the place of a traditional "first showing" for today's buyers. That's why all of our listings include a 360-degree virtual tour, allowing potential buyers to spin rooms around, look at every angle, and picture themselves living there.
We'll walk through your home with you and provide free or low-cost staging ideas to make each room sing.
Placed throughout the home, these signs highlight its "hidden" features during buyer tours so that no detail is missed.
Through the MLS, we can see which agents have shared your home with their clients, and which have "liked" it. We proactively reach out to those agents.
We use targeted advertising on social media to reach out to potential buyers on Facebook, Instagram and more.
For many homes, we use additional marketing beyond our "standard" plan, including direct mail, brokers' open houses—even full-color glossy magazines to distribute to potential buyers.
No one spends more time analyzing Twin Cities real estate data than Maker Real Estate. We're constantly monitoring market conditions down to the street and block, and not just for initial pricing recommendations: We know that data can inform our clients' decisions on inspection negotiations, listing dates, and even how much to offer buyers' brokers (for example: despite what other brokerages might tell you, there's no statistical benefit to paying buyers' brokers 2.7 percent over 2.5 percent in most of our markets).
Our philosophy is to ALWAYS ensure the data backs up our assumptions. Some of the recent questions we've looked into on behalf of our clients include:
Our obsessive focus on data-informed recommendations is one of the reasons our clients average more than 100 percent of their asking price when they sell, and why our listings typically sell in less than a week on market.
If you're unhappy with the service you receive from Maker Real Estate, you can cancel your listing contract at any time for any reason with no penalty. There is no fine print.
Maker is the only Twin Cities broker with a free tool library available to our clients. If you're getting your home ready to sell, you'll have access to the entire tool shed, from commercial-grade carpet shampooers and pressure washers to drywall lifts and tile saws. We'll deliver the tools to you, train you on how to use them, and pick them up when you're done—all at no cost to you.
We don't believe in high-pressure sales tactics, gimmicks or overstaying our welcome. Request a no-obligation, no-pressure consultation with a Maker Real Estate professional by filling out this form.
info@makerre.com
612-413-2002
© 2023 Maker Real Estate | www.MakerRE.com | (612) 413-2002 | info@makerre.com
